Evoke Australia was facing:
Evoke Australia collaborated with Seeda to implement our sophisticated Marketing Mix Modeling (MMM) solution. This partnership enabled them to:
After implementing Seeda's attribution-based strategies:
Customers engaging with style guides had 3x higher purchase rates
Influencer partnerships were undervalued by 60% in the previous last-click model
Retargeting ads were most effective 7-14 days after initial site visit